Privacy Policy

1. Introduction

At Baseliner.ai, At Baseliner.ai, your privacy is paramount. This Privacy Policy outlines how we collect, use, share, and safeguard your personal information. It applies to visitors of our website and users of our services, whether accessed through our site (baseliner.ai) or integrated platforms.

This Privacy Policy covers the information we collect about you when you use our products or services, or otherwise interact with us (for example, by attending our premises or events or by communicating with us), unless a different policy is displayed. Baseliner, we and us refers to Baseliner AI Limited, and any of our corporate affiliates.

This policy also explains how we use information about you. If you do not agree with this policy, do not access or use our Services or interact with any other aspect of our applications or services.

2. Information We Collect

• Personal Information You Provide: Includes your name, company, email, phone number, job title, and other details provided during demo requests, trials, demo signups, or account registration.
• Usage & Technical Data: : Information automatically gathered when you use our services, including IP address, browser details, device type, usage patterns, and performance metrics.
• Integration Data: When you connect tools like Jira or upload Excel files, we collect project-related information (task descriptions, story points, completions, etc.) necessary for our AI-driven estimation services.

3. How We Use Your Information

We process your information to:

• Offer, operate, and personalize our services (e.g., baseline estimation, tracking dashboards, alerts).
• Communicate with you about onboarding, product updates, and support.
• Improve our platform through performance analysis, feature development, and user research.
• Enforce our terms, protect rights, and comply with legal obligations.
• Customer support: We use your information to resolve technical issues you encounter, to respond to your requests for assistance, to analyze crash information, and to repair and improve the Services.

Legal bases for processing (for EEA users):

• If you are an individual in the European Economic Area (EEA), we collect and process information about you only where we have legal bases for doing so under applicable EU laws. The legal bases depend on the Services you use and how you use them. This means we collect and use your information only where:
• We need it to provide you the Services, including to operate the Services, provide customer support and personalized features and to protect the safety and security of the Services;
• It satisfies a legitimate interest (which is not overridden by your data protection interests), such as for research and development, to market and promote the Services and to protect our legal rights and interests;
• You give us consent to do so for a specific purpose; or
• We need to process your data to comply with a legal obligation.

4. Disclosure & Third-Party Sharing

We do not sell your data. We may share information with:

• Service Providers: Third parties who support our operations (e.g., hosting, analytics, email, support tools). They act solely under our direction.
• Legal Requirements: When necessary to comply with legal obligations, respond to lawful requests, or protect our rights.
• Business Transfers: In the event of a merger, acquisition, or sale of assets. Any such sharing will be consistent with this Privacy Policy.

5. Security & Data Retention

We implement industry-standard safeguards—like encryption and secure infrastructure—to protect your data. Despite our best efforts, no system is fully secure.
You'll be notified promptly if you suspect a data issue.
We retain data only as long as needed to provide services or comply with legal requirements. Once no longer necessary, personal data is irreversibly deleted or anonymized.

6. Cookies & Tracking

Our website may use cookies, web beacons, and similar technologies to:

• Ensure site functionality.
• Gather analytics and performance data.
• Enhance user experience.

You can manage or disable cookies via your browser settings, and doing so may impact site functionality.

7. International Data Transfers

As a global platform, your data may be processed or stored in countries outside your jurisdiction, including ones with different data protection standards. By using our service, you consent to such transfers and protections.

8. Your Rights

Depending on your location, you may have rights including:

• Accessing and updating your personal data.
• Requesting deletion or restricting processing.
• Withdrawing consent where processing is consent-based.
• Opting out of marketing communications.
• For any privacy-related requests or questions, please contact us as indicated below.

9. Children’s Privacy

Our services are not intended for individuals under the age of 13, and we do not knowingly collect data from minors.

10. Changes to this privacy policy

Changes may be made to this policy periodically. You will be notified of substantial changes to this policy either through prominent notices such as a statement on the homepage or an email notification on your e-mail address registered with us.